Common Web Page Problems that can hinder SEO

There are some common web page problems that may affect your SEO rankings. As we know HTML, Javascript and CSS makes most part of the web page. If these building blocks of a web page are not handled and implemented properly, they can cause serious rendering problems and delays in the page served to the client. Ultimately it may have an effect on your SEO rankings because slow response is one of the factors that can make your site come lower in SERP (search engine result positioning). Crawlers also love clean and fast response pages. So read the guidelines carefully to avoid such common problems with web pages.

First of all, the size and complexity of the markup determine the initial display speed of a web page. Pages with nested tables and miss positioned CSS and Javascript can cause reasonable delay in serving the page to the client. Therefore the informative content that the user is looking for may be delayed for several seconds. It is normally observed that most users don’t wait for the page that takes more than 10 seconds to load and close it. So you need to make sure this is not happening with your website. You can also check this, if you have configured a Google webmasters account with your site. Below screen shot shows the average response time of my Blog in milliseconds.

As you can clearly see, the average response time is 237ms which is really fast. You should be worried, if it crosses 1000ms mark on average.

Make it your practice to always put CSS at the top of page and the Javascript at the very bottom. It is also better to use external CSS and Javascript but if you cannot use it in this way due to any technical issue like if you have hundreds of web pages that would need to be changed afterwards. Then at least, make sure that you replace all your javascript at the bottom and place CSS at the top of each web page.

According to Steve Souders in his book “High Performance Web Sites”, 80% of web page response time is in the content. Most of this time is spent dealing with the objects that make up a web page. As the number of objects per page increases beyond four, object overhead dominates total web page delay.

It is noticed that majority of the web pages exceeded well past this threshold, with more than 350 Kb in file size and many objects [almost above 20] in the webpage. If you can take these numbers to some descent level in your website, your page response time will definitely increase producing positive results for your SEO and user satisfaction.
reference:
http://ezlat-seo.blogspot.com

5 Essential Things to Know About SEO

From the very start of the Internet era, the first and foremost challenge which we all are facing is how to attract qualified visitors to a site. The days has gone past when only populating and stuffing keywords in META tags and Title tags were enough to rank high on the search engines. Massive funding and buying links is not going to work now as well, these all seems old stories now as search engines has grown much mature now. These all practices also sound unethical in true nature of business.

As an SEO lover, with ambitions of experimenting with all possible things and knowing the results has let me to share you with something very beneficial. If you can give more time than money, believe me, you can beat much of the competition in the market and you will stand distinguishable from the others in your area. The outcome of these trial and error techniques sets the foundation of our SEO efforts and the basis for the constant growth of traffic to website.

There are many things, an SEO expert should about, but I will later on present in this article the 5 major and essential things, which are important to consider in making your SEO efforts work. The straightforward fact of the subject is this: skill in any other form of writing in no way qualifies one for the style of writing necessary to optimize a website for the Internet. There are numerous websites which have less than acceptable punctuation, grammar, and even spellings which rank No. 1 in their optimized search keywords. This is not to state that I do not think these things are significant, only that to be found in the searches, they are not of the most important concern.

This is found from many studies that over 80% of all online users utilize search engines to find what they are searching for, whether products or services, or just some information regarding any topic (technical or general).

Here comes the 5 essential SEO Aspects
The following 5 essential points will summarize a methodology or approach to the Search Engine Optimization (SEO), and what should you know about as an SEO Expert.

1. Content is KING. Professional optimized and quality content is the single most important factor in any SEO promotion. Search engines index sites based on the content found on each and every webpage of the website. With a comprehensive understanding of the language and niche area and with unique content one can achieve higher SERP’s (Search Engine Results Position/Pages), and can move the website up in the competition hierarchy. This will remain the number one factor for someone seriously putting effort to come top on the result pages.

2. The SEO is not 100% predictable. One cannot say that his SEO implementation will make the site come on first page in No. 1 position. If he is doing so, is making a cheat and false promise that even he doesn’t have belief in. No one can guarantee a No. 1 position on Google, or any other search engine. Those who promise will either optimize for long tail keywords and some very unpopular terms whom no one will ever likely look for or they are making a fake claim. Some may even try black hat SEO techniques which will finally result in penalizing the website by Google in the long run and putting the site in the sandbox.

3. Few things are silly which don’t have anything to do with rankings or optimization and are a waste of time. You don't require submitting your website to 10,000 search engines. SEO services which suggest or offer this are in fact fake. As we know Google occupy much of the search engine market, you can say probably more than 80%; rest is fulfilled by Yahoo, MSN, AltaVista, Askjeeves and few others. So there is no point to make here and you can recognize the quality and credibility of service the company is going to offer.

4. SEO is not PPC. This is another essential point to ponder. While there is no argue to make with the usefulness of getting increased traffic and visits, through a well executed and planned PPC campaign, the fact still remains that the conversion rates are normally low and they stop the moment the "PAY" stops. With a well designed and executed SEO campaign, while outcomes may take a bit longer time, they continue to grow exponentially after a specific period of time say 6-9 months. This is in fact the least period required for a new website to rank well but once achieved with patience and humble, it will give you better ROI and revenue than the paid campaigns.

5. A thought to consider. At risk, in the competition for the top, is the very existence of your site, your business, and perhaps your reputation. Be careful of any shortcuts or less than ethical because there is no shortcut to success and there isn’t any long lasting business without business ethics. When it is all said and done it is you, the enterprise owner, who holds the liability for individual you hire. Try to insist knowing precisely what the plan is and what steps are being performed to apply it for the SEO optimization. There is no secret or rocket science behind SEO activities that a firm can’t disclose, so try asking about what approach will be used, how it will be used and how the budget will be distributed among various activities.
Reference:
http://ezlat-seo.blogspot.com/2009/12/5-essential-things-to-know-about-seo.html#more

What is a sitemap?

Some SEO tips can be hard to explain, but this is one of the few that is relatively easy to do and can be done manually with small or large sites. Create a sitemap of your website. There are a few good reasons to do this.

It allows easier indexing of your site by the search engines.
In other words, it helps the search engines find all the pages on your site. Some websites only have a few of their pages in the search engines and this can be due to poor linking, sparse navigation or a host of other reasons. A sure-fire cure is to have a sitemap links to all of the major sections of your website. If you have a small website, linking to all the pages is a good idea. Web-crawlers will thank you for making their busy lives easier.

It provides PageRank or link popularity to all pages it links to.
If you read about SEO then you have read how important it is to have high-quality links pointing to your site from other sites. While this is true, don’t underestimate your own internal links (as seen in last week’s SEO tip) pointing to your own pages. A sitemap can become another source of quality links with descriptive text for your own pages.

Sitemaps help with usability and site navigation.
You website users can now access any important page on the site with only two clicks. This allows for deeply nested pages to be found easier and not just by the search engine spiders but by people visiting your site. Making navigation easier by including a sitemap is just good business sense as well as SEO sense.

reference:
http://www.bigoakinc.com/blog/create-a-website-sitemap-seo-tip-week-6/